Asked to refresh the branding of Gleneagles Water, Jim Greig and I developed a new identity, marketing campaign and a range of bottles that included a new sports bottle, a mass market bottle and an upmarket bottle, all featuring the letter g.
Also shown here are concepts I developed for the active/sports range – H2Lo and H2Go – but which weren’t adopted as they obviously didn’t sit within our corporate ‘g’uidelines. Maybe someone out there would like to use them, in which case you know where to contact me.
